Re-Designing the Patient Journey: GistMD & Mayo Clinic at ICI 2025
- Dan Rolls
- Dec 16, 2025
- 3 min read
Dear {{ contact.FIRSTNAME }}, I recently participated in the ICI (Innovation in Cardiovascular Interventions) meeting in Tel Aviv. The conference is an acclaimed forum designed to fuel, spark, and shape the innovations that will define the future of cardiovascular systems and beyond. It was a powerful reminder of why, over the last two decades, Israel has truly become the medical "Start-Up Nation." After days of lectures and meetings, one theme became crystal clear: The era of AI is transforming everything. While the technology discussed was vast, my focus remained on the human side of this transformation: Digital Health, Patient Engagement, and Education. Here are my top takeaways from the meeting, and why they confirm exactly what we are building at GistMD Re-Designing the Cardiac Patient JourneyI had the privilege of presenting not just a vision, but a reality: GistMD’s live collaboration with Mayo Clinic. Presenting our work on the TAVR patient journey was a career highlight. We demonstrated to the audience that personalized, AI-driven education is not a futuristic concept; it is happening now. By "Re-Designing the Cardiac Patient Journey," we showed how we can reduce anxiety and improve outcomes by treating the patient's understanding with the same precision as their heart valve. We are on the right path, and I look forward to sharing more updates as we expand this vision in the U.S. Here are the highlights on linkedin Why is this collaboration critical? Because adherence remains one of the biggest challenges in medicine. As you can see in this Figure, adherence remains one of the critical "last mile" challenges in medicine. Even with well-established therapies, a significant number of patients struggle to stay on track.
The Ultimate Proof: During our pilot, watching an 80-year-old patient build his own avatar was the ultimate proof of our UI/UX design. It demonstrated agency, engagement, and accessibility all at once. He didn’t just "watch a video." He actively navigated complex pre-op instructions with zero friction. No confusion. No cognitive overload. Just clarity. The Inevitable: AI Will Surpass Human PhysiciansThe excitement began with an inspiring keynote address by Mooly (Shmuel) Eden, one of Israel’s leading voices in technology.Eden provided a powerful perspective on the future integration of technology in healthcare, setting the stage for three days of crucial scientific discussions, live sessions, and digital health advancements. His argument rests on the fundamental limitations of biology versus the scalability of silicon:
Eden reminded us that it took 130 years for doctors to adopt the mercury thermometer because they felt touching a forehead was necessary to be a "real doctor." We are at a similar crossroads today. The question is not if we adopt AI, but how. The Threat: "Information Obesity."As AI rapidly scales medical knowledge, human cognitive capacity does not. At ICI, Prof. Roni P. Dodiuk-Gad articulated the core challenge we are now facing: Information Obesity. At this tipping point, the volume of medical data exceeds what humans can realistically process. Clinicians generate more information than ever, yet patients absorb less of it. The result is a widening gap between evidence and action, where more data does not translate into better understanding, engagement, or adherence. This is where GistMD comes in.Our name is our mission. The “gist” is the essential meaning, without the noise. Rather than adding more information, we distill complexity into clarity. GistMD enables care teams to push highly personalized, easy-to-understand animated explanations directly to patients, so understanding happens when it matters most, without cognitive overload. We’re proud to share this milestone:GistMD has entered into a collaboration with Mayo Clinic to transform how patients receive information about diagnoses, treatments, and post-discharge care. Jerusalem Post |
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